EU AI Act · Article 50 · transparency · Wersja polska

Article 50 applies now. Check what your customers actually see.

Since 2 August 2026, people must be told when they talk to an AI system and when they see realistic AI-generated content. We help you check it and document it — with a date, a method, and evidence.

2 Aug 2026: Article 50 applies across the EU
28 Oct 2026: Polish inspection and penalty provisions apply (KRiBSI)
€15M / 3%: maximum fine — for SMEs, the lower of the two

Three ways in, from do-it-yourself to continuous oversight

Launching soon

Article 50 Readiness Kit

$29one-off

Everything needed to put the right disclosures in place yourself, in a week. Written in Polish, templates in Polish and English.

Applicability tree: six questions point to the Article 50 paragraphs that apply
A 30-point checklist
Disclosure templates in Polish and English for chat, voice, agents, images, video, audio, text and ads
Machine-readable marking step by step: IPTC, Content Credentials, accessible labels, EU icons
AI-use inventory template and an evidence-keeping guide
PDF · legal state as of 17 October 2026

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In preparation

Quick Scan

Free

An automated check of your home page and up to five pages — as a customer sees them.

Finds chat and voice assistants, opens them and reads the first message
Checks AI metadata on images after publication (IPTC, C2PA)
Looks for visible labels at the content itself, not only in the footer
A result for each Article 50 paragraph, with evidence and a fix pointer
No account · results kept for 30 days

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In preparation

Article 50 Monitor

$19/month per domain

Continuous oversight and a signed record of what was observed on your site. or $190/year — 2 months free.

Full scan of up to 25 pages, including assistants and a media sample
A cryptographically signed observation record, valid 90 days, independently verifiable
Quarterly re-scan and a monthly change check with email alerts
One extra on-demand scan per billing month
Reports in Polish and English; share the record with an auditor or insurer
Requires proof of domain control (DNS or file)

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Prices in USD. Lemon Squeezy, our merchant of record, shows your local currency and applies tax at checkout.

What we check

The checks follow the paragraphs of Article 50 of Regulation (EU) 2024/1689, the Commission Guidelines and the Code of Practice.

Full method and observation limits

50(1)	Whether a chat, voice assistant or agent says it is an AI system — at the latest at the first interaction.
50(2)	Whether AI images and video carry machine-readable marking (IPTC DigitalSourceType, Content Credentials) that survived publication.
50(3)	Whether emotion-recognition or biometric-categorisation tools run on the site and people are told.
50(4)	Whether realistic AI content (deepfakes) and AI text on matters of public interest is visibly labelled, or carries real editorial control with a contact.
50(5)	Whether the disclosure is clear, accessible to screen readers and shown at the content — not only in a footer or privacy policy.

What an outside check cannot see — and how we mark it

Invisible watermarks and provider-side settings — these checks read “needs confirmation”, never “fine”.
Whether content came from AI when nothing reveals it — we point to what to verify internally.
Pages behind a login and forms — we never sign in or submit anything.

Why pragma.vision

Your site, as a customer sees it

We render pages, open the chat and read its first message, and check image metadata after publication — where gaps usually appear.

Every finding carries evidence

URL, snippet and SHA-256 digest with each finding. The method is public and versioned.

A record anyone can verify

In the Monitor, the observation record is hybrid-signed (Ed25519 + ML-DSA-65) by our company’s isolated trust authority. Anyone can verify the signature with the published public key — no need to ask us.

Questions

Does Article 50 apply to a small business?

If customers talk to your AI chat or assistant, or you publish realistic AI-generated images, video or audio — probably yes. Company size changes the fine ceiling (SMEs: the lower amount), not the duty itself.

Is a line in the privacy policy enough?

No. The disclosure must be clear and given at the latest at the first interaction or exposure. A notice tucked into a footer or policy does not do that job.

Is the Code of Practice a safe harbour?

No. The Code on marking and labelling AI content is voluntary and useful, but following it does not by itself establish compliance.

Will I get a compliance certificate?

No — there is no official Article 50 certificate or issuing body. The Monitor provides a dated, signed record of what was observed, which you can use to show the steps you took.

Can the scan harm my site?

The scanner identifies itself as PragmaVisionArt50, honours robots.txt, visits only a few pages, never fills forms and never signs in.

Quick Scan and Monitor are in preparation

Leave your email and we will tell you when they launch

One message when Quick Scan or the Monitor becomes available — no newsletter.